The Keller Williams model is built around the premise that associates should be treated like stakeholders because together, everyone achieves more.
Spread the Word and Build a Stream of Income
Through our profit share (US & Canada) and the growth share (Worldwide) programs, Keller Williams recognizes and rewards associates for helping to grow the company.
Keller Williams owners have shared more than $703 MILLION since 1997. In 2015, Keller Williams owners shared more than $129.8 MILLION in profits.
That’s $353,424 per DAY.
Associate Leadership Council
Built on the philosophy that people matter most, our associates have a strong voice in guiding the business through their local Associate Leadership Council (ALC). Comprised of top agents and management, the ALC meets on a monthly basis to direct decisions on how their local office operates.
The Keller Williams belief system the WI4C2TS, play an important role in bringing like-minded individuals to the company and influence the decisions made at all levels of the organization.
An Open Book Policy
There are no secrets and Keller Williams Realty Santa Cruz. Every associate has a stake in the financial success of Keller Williams so every associate has the right to see the numbers reflected in their market center’s operations.
A Cultural Case Study
“Keller Williams believes that agents are stakeholders in the success of the market center and therefore should share in decision making. Together, they [top agents and office leadership] jointly make office decisions relating to financial planning, recruiting and retention, marketing and advertising, training, technology, social events, and philanthropic giving.”
– Stanford University